This presentation will dive into effective crisis management for real world events and viral trends that require trust and safety policy changes and real time collaboration between cross functional teams. Drawing from practical experiences, the speaker will examine how diverse teams come together to tackle emerging challenges effectively. From communication tactics to policy adjustments and technical solutions, the presentation will outline a cohesive strategy that empowers teams to respond swiftly and accurately during critical junctures. Attendees will learn practical strategies for fostering cross-functional collaboration, improving communication channels, and leveraging diverse expertise to maximize impact during critical moments.