Norman is Google APAC’s Head of Trust & Safety Global Engagements, leading a long term engagement strategy on online and content safety with policymakers, online safety experts, industry leaders and civil society experts. These encompass areas including AI safety, AI responsibility, kids & family safety, content moderation, misinfo/disinfo, elections integrity and fraud/scams.


Norman’s career spanned leadership roles in industries across technology, venture capital, startup and government. He currently serves as a board member in the Global Anti-Scam Alliance’s Singapore chapter and as an advisor to the Intellectual Property Office of Singapore (IPOS) Society.